Industry News

New Bike Park in Development in Penn Valley

New Bike Park in Development in Penn Valley

Gateway Bike Park is first of its kind in Western Nevada County Western Gateway Recreation and Park District and the Bicyclists of Nevada County (BONC) are collaborating to develop a portion of Penn Valley’s existing Western Gateway Park into a bike park facility that...
SnowPals Makes Bay Area to Tahoe Ride Sharing Easy

SnowPals Makes Bay Area to Tahoe Ride Sharing Easy

San Francisco Bay Area snow sports community celebrates twenty years of sharing enjoyment of Tahoe’s winter wonderland while advocating for the environment SnowPals — the largest snow sports community (with 8,000+ members) on the west coast — is celebrating its...
Carson City Off-Road // Discount Code EPICRIDES10

Carson City Off-Road // Discount Code EPICRIDES10

Use Discount Code EPICRIDES10 by midnight on January 7, 2019 and receive $10 off Discount code good only for the 35 & 50 mile events.  Ride the Carson City Off-Road: choose from three different distance options (15, 35 or 50 miles), each crafted from a spectacular...
Living It Up In Death Valley

Living It Up In Death Valley

Discover America’s most misunderstood national park and vacation experience By Samantha Chapman Death Valley National Park is larger than two states and encompasses more than 3 million acres. And thanks to its name, coined by the ‘49ers as they took a short cut to the...
“Bike for a Healthy CA” License Plate

“Bike for a Healthy CA” License Plate

New California license plate to fund grant programs that promote cycling In collaboration with the Friends of the California Bicycle License Plate (Felt Bicycles, Clif Bar, California Bicycle Coalition, Cycle California! Magazine, Patriot Ride for Our Heroes, Tour De...
California Enduro Series Announces 2019 Schedule

California Enduro Series Announces 2019 Schedule

¡Vamos a México todos! By Michele Charboneau ¿Qué-WHAT???!! That’s right … the California Enduro Series is shaking things up and heading to Baja to kick off the 2019 season. Round 1 — the Ensenada Enduro — is part of the inaugural Ensenada Bike Fest, which takes place...
Sierra Nevada Releases Special Beer to Benefit Camp Fire Victims

Sierra Nevada Releases Special Beer to Benefit Camp Fire Victims

Breweries across the nation brew “Resilience Butte County Proud IPA” to help cause Sierra Nevada Brewing Co., which rose to prominence as one of the original craft brewers in the US, has done a lot to support the victims of the Camp Fire. They began by...