California’s Original Outdoor Magazine

“Our mission is to inspire adventure, event participation, exploration and environmental stewardship in California and Nevada.”

— Matt Niswonger & Cathy Claesson, Co-founders

Adventure Sports Journal is California’s original outdoor magazine. Since 2001, we have faithfully produced millions of copies and shared thousands of stories to a growing readership. We work closely with event producers, athletes, advocacy groups, and non-profits to help tell their stories and encourage people to enjoy and take care of the places we cherish. 

For most of our readers the cost of a subscription isn’t substantial, but we still make ourselves available to anyone for free, regardless of material wealth. That’s because we believe that outdoor adventures offer a path to true happiness and should be made accessible to everyone. By being available for free, ASJ supports the outdoor community we are a part of.

With a wealth of authentic and spirited content in each issue and online, ASJ provides advertising partners a targeted vehicle for making a meaningful impression. We connect with readers in a way that national magazines and online platforms can’t. 

Our readers want to know where the adventure is, Adventure Sports Journal takes them there again and again.

See digital versions of past issues here.