Behold the SUB

For the most part, American society celebrates the bicycle as merely a toy and exercise machine. We love our 17-pound carbon road bikes, 6-inch travel โ€œfreerideโ€ gravity chasers, wind-cheating tri mounts, hill-flattening cross-country steeds, chro-mo single-speed hardtails, and flip-flop-daydream beach cruisers โ€ฆ among other micro-niche two-wheel subsets.

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