“Greenwashing”
I hear the term “greenwashing” a lot these days but am still not sure exactly what it means. Can...
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Tag: pr campaigns
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Join @ellasuring and @uponward as they discuss the upcoming Headlands 27K trail race in Marin, CA that’s part of the Golden Trail World Series. Head to our bio 🔗 to learn more about this race and the environmental and gender equity steps they’re taking along the way. ⛰️
#trailrunning #trailracing #goldentrailseries #california #adventure
From preservation to expansion, @truckeedirtunion is all about protecting what we love. Explore their mission to safeguard Truckee’s outdoor legacy. 🏞️
👉”With any successful community-driven movement, being in the right place at the right time with the right message is everything. In the case of Truckee, California-based Truckee Dirt Union (TDU), all of those elements and more have lined up since its founding in 2020. A 501c3 non-profit focused on creating positive outcomes for mountain biking through collaboration and good times, TDU is an example of how a community can engage and help shape a vision for its own future.”
📝Words by Kurt Gensheimer @trail_whisperer
📸Photos by @gpmartinphoto and @ryansalmphotography
Get your hands on our recent issue📙to read the full article in our large format print edition, or click the link 🔗 to read it online.
@visittruckeetahoe @truckeedonnerlandtrust
Upcoming event alert!
Looking for a trail race close to home with some incredible people and terrain? The Headlands 27K is coming up the weekend of September 14-15, and there’s still spots available in the women’s race. Use code WOMENRULE for 15% off your registration.
This event is the 7th in the Golden Trail World Series, and features some serious competition and world class athletes. Head to the link in our bio 🔗 to learn how you can participate and how Headlands is making waves in accessibility in the trail racing scene.
Photo credits to respective owners on our website.
#californiaadventure #trailracing #subultra
We caught up with Allyson Gunsallus to talk about her project Hand Holds — an interview series to help climbers understand the transition to parenting and parenthood. 🧗♂️
Though the series uses climbing as a lens, it is meant to be useful for all athletes and people transitioning into their new role as a parent. 🧑🧒
Click the link 🔗 in our bio to watch the full interview with @yosguns. 🎬
From rugged landscapes to hidden gems, get an insider’s look at one of Oregon’s best overland adventures. 🏕️🥾
Our latest issue shares Krista Houghton’s overland adventure from Klamath Falls to Bend on the Great American Outback Trail. 🌄🚙
Click the link in our bio 🔗, pick up a copy at your favorite shop🏬, or subscribe to have ASJ delivered to your home. 🏡
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#AdventureAwaits #RoadTripReady #TrailBlazing #OverlandNation #OffRoadExploration #PacificNorthwestAdventures #DiscoverOregon #OregonOutback #GreatAmericanOutback #KlamathToBend
Who else is already looking forward to the weekend? ⛰️✨
Mammoth Mountain offers the perfect weekend getaway! Enjoy breathtaking hikes, 80 miles of singletrack, guided roped climbs, kayaking, and more. 🚴♀️🧗♂️
Ready to plan your escape? Click the link 🔗 in our bio for tips on planning your perfect itinerary. 😎
@mammothmountain
Dodge Ridge hosted its first-ever mountain bike race, the “Dirt Ridge Enduro,” as part of the California Enduro Series! Over 400 racers showcased their skills on the diverse terrain, making it a huge success. 🚵♂️🏞️
📸 Photos by @aarondbarnhart and
courtesy of @dodgeridge
⬆️ Click the link 🔗 in our bio for more info.
#DirtRidgeEnduro #DodgeRidge #EnduroRacing #MountainBikeRace #CaliforniaEnduroSeries #BikeLife #MountainBiking #OutdoorAdventure #TrailRiding #CyclingCommunity
@traveltuolumnecounty
Just south of the Oregon border near Mt. Shasta is Lava Beds National Monument. Come soak in the rich native history and cool air of this unique cave system for amateur and expert spelunkers alike.
Lava Beds National Monument is a land of turmoil, both geological and historical. Over the last half-million years, volcanic eruptions on the Medicine Lake shield volcano have created a rugged landscape dotted with diverse volcanic features. More than 800 caves, Native American rock art sites, historic battlefields and campsites, and a high desert wilderness experience await you!
📸 Courtesy of @seesiskiyou
⬆️ See the link in our bio to read the full article by @sierrasplendor
📰 Or read the article in our print edition! Member subscriptions are available via our website.
Heading to Tahoe this summer? Learn how to be bear wise and protect these majestic creatures and coexist peacefully. 🐻 🌲
Click the link in our bio to get expert tips on how to @bebearwise and help keep bears wild. 🔗 ⬆️
📸 Mick Kirchman
This issue’s Earn Your Beer column highlights a perfect blend of outdoor adventure and local flavor when you visit Santa Barbara — where kayaking and mountain biking are paired with well-deserved brews from Night Lizard Brewing Company and M.Special Brewing Company. 🚴🏾♂️🍻
See the link in our bio for more info. 🔗
Thanks to @sbadventure and @calcoastadventures for guiding us, and @nightlizardbrew and @mspecialbrewco for the brews.
📸 By Ben Herndon and courtesy of
@visitsantabarbara and @sbadventure
#SantaBarbaraAdventures #MountainBiking #Kayaking #EarnYourBeer #AdventureAwaits #NightLizardBrewing #MSpecialBrewing #MyASJ #VisitCalifornia #AdventureSportsJournal
Mammoth Bike Park offers over 80 miles of singletrack for all skill levels, from the beginner-friendly Discovery Zone to advanced trails like Chain Smoke. Lessons, rentals and stunning Eastern Sierra views are also available. 🚵♂️
Click the link in our bio for more info. 🔗 💕
@mammothbikepark
Have you picked up Issue #133 yet? Our cover photo of Sustainable Surf ambassador Ashley Lloyd conveys the feeling of summer better than any image we’ve seen in a long time. The photo was taken by Bryan “@WetFeet” Garrison and we invite you to soak in the wholesome summer vibes and take them wherever you go.
As you may know we took a brief pause in publishing because we were dealing with some health issues and burnout from the winter. We believe in keeping Adventure Sports Journal free for everyone, because the outdoors should be free for everyone. However, our costs are high, and we rely on our readers and advertisers to stay available in print.
Please consider subscribing to support us by clicking the link in our bio and follow the membership tabs.
Thank you for being a part of our community! 🙏✨
@sustainsurf
@wetfeetphoto
@ashleylloydsurfboards