Bike Week Santa Cruz finale boasts something for everyone

Bicycle Trip

Once a year Bicycle Trip hosts all cyclists for a bash at the shop on Soquel Avenue in Santa Cruz. The party is the finale for Bike Week Santa Cruz. It’s a time when young and old, roadies and mountain bikers, recreational riders and racer-types come together to celebrate riding and having fun on two wheels in Santa Cruz. Indulge in good eats, get your mind blown by multiple bike stunt shows, demo your dream eBike, road bike or MTB, browse the neat cycles and bits in the vendor village, partake in numerous kids activities and reap the rich bounty of the event’s famous free raffle and prize wheel!

This year, the Bike Fest is held on Saturday May 12 from 11am-3pm and the event boasts a demo bike extravaganza, with factory fleets from Norco, Giant, Gazelle and Faraday. And as if that’s not enough, all bikes, parts, clothing and accessories will be marked down an additional 20%. This includes current sale items, layaways and special orders (one year interest-free financing is available).

  • Huge bike-themed party celebrating Bike Week Santa Cruz
  • Road, MTB & eBike Demo Extravaganza!
  • Fleets from Norco, Giant, Gazelle & Faraday!
  • Food, Bike Stunt Shows, Huge Bike Demo, Vendor Fair, Family Fun, Free Raffle!

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Bicycle Trip Bike Fest

About Bicycle Trip

Independent and locally owned, the Bicycle Trip has enjoyed providing quality bicycle sales, repair, service and optimization, personalized bike fittings, and now bike rentals in Santa Cruz County for 42 years.

Our commitment to cycling and to the Santa Cruz community spans decades and includes Project Bike Trip, an innovative non-profit whose programs offer technical training in bicycle mechanics, preparing youth for job opportunities within the bicycle industry. Additionally, youth are introduced to the bicycle as an alternative source of mainstream transportation, a road to healthy living, and a means for connecting with the outdoors.

Co-Owners Berri Michel and Aaron Jacobs continue to align with non-profit organizations within the community geared toward educating the public and making bikes a part of the solution, including Project Bike TripEcology ActionMountain Bikers of Santa Cruz, and Bike Santa Cruz County.

We believe in cultivating community, promoting cycling as a solution to societal challenges like childhood obesity and global warming, and providing friendly and professional service for all.

The entire staff at Bicycle Trip staff is totally nuts about bikes. Our experience, knowledge and interest ranges from elite downhill, professional road racing, commuter extraordinaire, and casual cruiser. We are a professional and family oriented Santa Cruz bike shop and would love to help you find the perfect bike that matches your interest, experience, lifestyle and budget.

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About Norco Bicycles

Norco Bicycles was founded in 1964 with the idea of getting more people on bicycles. Over the past 50 years this philosophy has moved from its Canadian beginnings and can now be found in more than 25 countries. Norco as a business has always focused on the people. Cycling is at the root of Norco and being passionate about the products that we design and ride has made for continued innovation and world class products. 50 years and counting.

Norco’s promise to deliver the very best cycling experiences extends beyond the extraordinary bicycles we make. That’s why for every bike sold we donate a dollar to cycling advocacy programs and organizations throughout North America. Over the past three years, Norco Bicycles has contributed roughly $300,000 to a wide range of successful initiatives.

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